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Electronic Commerce 2004: A Managerial Perspective (pb)2004 by Turban
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ELECTRONIC COMMERCE 2004: A MANAGERIAL PERSPECTIVE (pb)2004
Author: TURBAN
ISBN: 9788131724781
Year: 2004
Publisher: PEARSON EDUCATION ASIA
Category: E-COMMERCE / E-MARKETING
Edition: 1
Format: Paperback
Language: English
Pages: 716
 ABOUT THE TITLE
This text describes the essentials of electronic commerce-how it is being conducted and managed as well as assessing its major opportunities, limitations, issues, and risks. It is a clear, simple, well-organized book, and provides all the basic definitions as well as logical support. Using extensive
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