Paramount Books PVT Ltd.
Home About us Contact us FAQ/ Help How to Pay How to Order Online Customer Feedback
Untitled Document
 OUR PUBLICATIONS NEW ARRIVALS BESTSELLER TOP BOOKS DISCOUNT OFFERS QUOTATION REQUEST REFER TO A FRIEND
Search Item
LOGIN / REGISTER
ADVANCE SEARCH
                SEARCH     
Untitled Document
PARAMOUNT'S NEW ARRIVALS
CATEGORIES
BUSINESS
CHILDREN BOOKS
COMPUTER SCIENCE
ENGINEERING
GENERAL INTEREST
MEDICAL BOOKS
SCIENCE
SOCIAL SCIENCES
LOOK FOR MORE
  AUTHORS
  PUBLISHERS
  SERIES
  SPRING READING PROGRAM
  SPECIAL DISCOUNT
CATALOGUES
  PARAMOUNT GENERAL 2019
  PRE-PRIMARY & PRIMARY 2020
  SECONDARY 2020
  MEDICAL BOOKS 2020
Untitled Document
Special Offer
Untitled Document
PARAMOUNT BOOKS
TOP TITLES
EMERGING DYNAMICS OF MANAGEMENT (hb) 2017
Paramount Business
All Paramount Books
Untitled Document
BEST OF 2018
CAMBRIDGE IGCSE® AND O LEVEL ECONOMICS COURSEBOOK, 2e (pb) 2018
Untitled Document
NEW ARRIVALS
EXECUTIVE SERIES (3 GREAT TITLE FOR BUSINESS SUCCESS (PACK)
THINK & GROW RICH (pb)
THINKING, FAST AND SLOW (pb)
SERVICES MARKETING: AN INTERACTIVE APPROACH 4e (pb) 2014
THE PERSONAL MBA: A WOLRD-CLASS BUSINESS EDUCATION IN A SINGLE VOLUME (pb) 2011
GOOD TO GREAT (hb)
Untitled Document
SPECIAL PRICES
INDIAN RETAIL, THE (pb)2010
MOVING MOUNTAINS: LESSONS ON LIFE AND LEADERSHIP (pb)2006
NEW PERSPECTIVES IN RURAL & AGRICULTURAL MARKETING: INCLUDES CASE STUDIES 2e(pb)2005
MANAGER'S POCKET GUIDE TO , THE: ORGANIZATIONAL LEARNING (pb)2003
THE MANAGER'S POCKET GUIDE TO PREVENTING SEXUAL HARASSMENT (pb)2005
MANAGER'S POCKET GUIDE TO INTERVIEWING & HIRING TOP PERFORMERS, THE (pb)2003
MANAGER'S POCKET GUIDE TO VIRTUAL TEAMS, THE (pb)2005
MANAGER'S POCKET GUIDE TO WORKPLACE COACHING, THE (pb)2003
CRAFTING CUSTOMER VALUE: THE ART AND SCIENCE (hb)2002
STRATEGY SAFARI: THE COMPLETE GUIDE THROUGH THE WILDS OF STRATEGIC MANAGEMENT (pb)2006
Untitled Document Untitled Document
MOST POPULAR
CIE: IGCSE BUSINESS STUDIES (pb)2005
COFFEE CAN INVESTING: THE LOW RISK ROAD TO STUPENDOUS WEALTH (hb) 2018
ADVENTURES OF EDWARD THE ELF (pb)
CAMBRIDGE INTERNATIONAL AS AND A LEVEL BUSINESS WITH CD (pb) 2014
MANAGEMENT 14e (pb)2019
CAMBRIDGE O LEVEL ECONOMICS STUDENT'S BOOK (pb) 2014
CAMBRIDGE IGCSE® ACCOUNTING WORKBOOK (pb)2012
CAMBRIDGE IGCSE® BUSINESS STUDIES (pb)
ECONOMICS, 19e (pb) 2017
CONSUMER BEHAVIOR 8e(pb)2006
FREE NEWSLETTER
Join our mailing list to receive newsletter
Your Selected Book  








SimilarAuthorItemsAuthor
Viewed:  74      
Untitled Document
 PRICE INFORMATION
 List Price: INR 295.00  
 Price: PKR 199.00 You Pay:
 You Save: PKR 587.9 PKR 179.00

Note: The prices here are applicable only for our Retail customers in Pakistan.
 
 
ISBNSpecification
  SPECIFICATION
INDIAN RETAIL, THE (pb)2010
Author: V. RAJESH
ISBN: 9788178061924
Year: 2010
Publisher: PUSTAK MAHAL (INDIA)
Category: MARKETING & SALES/ CUSTOMER CARE
Edition: 1
Format: Paperback
Language: English
Pages: 190
 ABOUT THE TITLE
Retail in India, especially the modern self service chains has been at the centre of several press and magazine articles. Vigorous debates about FDI, Corporate Chains and the Conventional stores abound in many a forum. However, in spite of all this hype there are very few books, if any at all that examine this interesting sector and the myriad facets and issues regarding it.

The Indian reTALEs is amongst the first comprehensive books about Indian Retail. Starting off with some deep insights and analysis about the retail scenario, the author moves on to a prescriptive mode detailing various ideas and approaches that a retailer can use to better their businesses. Interestingly, the ideas although presented in a retail context are relevant for several other businesses, namely those engaged in services.
V RAJESH
Untitled Document
 TABLE OF CONTENTS
CONTENTS
Acknowledgements
Foreword by Mr Raghu Pillai
Introduction
- Why these tales about the Indian Retail
- What to Expect from this Book
Indian Retail & Retail Strategy
- Indian Retail—Issues and Opportunities
- E ntering the Indian Retail Sector
- Opportunities in Indian Retail
- Basic Retail Model
- Strategic Retail Management
- Corporate Social Responsibility in Retail
- Way Forward for Indian Retail
Creating Customer WOW
- Customer Expectations
- Time vs Money
- Delivering Better Value
- L everaging Events to WOW Customers
- How Customers Perceive Pricing in Retail
- Using CRM to Deliver Customer WOW
- True-Life Customer Stories and Learnings
Offering a Compelling Assortment
- Private Labels in the Context of Differentiated Assortment
- True Life Customer Stories and Learnings
Store—the Face of any Retailer
- Creating a Memorable Store Experience
- Store Staff Are Key
- Shrinkage & Shoplifting
- An Idea to Create a Mobile Store
- Store Launch—Similarities to a 20:20 match
- Store Launch Experiences
- True Life Customer Stories and Learnings
Landmarks and Memories of Indian Retail
- India’s first corporate supermarket chain
- A Giant Step for Indian Retail
- Indian Retail’s first International recognition
- Some personal memories
Some Retail Jargon
SimilarItems
 YOU MAY ALSO LIKE THESE BOOKS
Case Studies In Marketing Indian Context The, 3e(pb)2005 by Srinivasan
Consumer Behaviour Insights From Indian Market(w/cd) (pb)2010 by Majumdar
Lbl: Art Of Retail, The (pb)2005 by .
Logistics And Retail Management: Insights Into Current Practice And Trends From Leading Expert 2e(pb)5 by Sparks
Principles Of Retail Management (pb)2005 by Varley

Retail Buying Techniques: Effective Procedures For Sourcing And Planning A Winning Product Range (pb)7 by Elliott
Retail Management: A Strategic Approach 10e(pb)2009 by Berman
Retail Marketing Management 2e(pb)2006 by Gilbert
Retail Selling (pb)2007 by Fleming
Retail Supply Chin Management (pb)2008 by Ayers

Retailin: Environment And Operations (pb)2007 by Cullen
Retailing (pb)2002 by Kent
Retailing 4e(pb)2007 by Dunne
Retailing Management (w/student Tutoral Cd) 5e(pb)2004 by Levy
Retailing Management 8e(pb)2013 by Levy

Retailing Management 8e(pb)2013 by Levy
Retailing Management: Text And Cases 2e(pb)2007 by Pradhan
Retailing, 8e (pb) 2014 by Dunne
Retailization: Brand Survival In The Age Of Retailer Power (pb)2007 by Thomassen
Services Marketing The Indian Perspective (pb)2004 by Shanker

SameCategoryBooks
  BOOKS OF THE SAME CATEGORY
Mindshift: Break Through Obstacles To Learning And Discover Your Hidden Potential (pb) 2017
Blue Ocean Shift: Beyond Competing (hb) 2017
Start And Run A Retail Business (pb)2008
Marketing Game, The 2e(w/3.25disk)"
Marketing Research And Consumer Behaviour (pb)2003
My Revision Notes: Cambridge National Level 1/2 Enterprise And Marketing (pb) 2019
Supply Chain Management (pb)2011
The Big Book Of Marketing
Retailing, 8e (pb) 2014
The Complete Idiot''s Guide: To Great Customer Service (pb) 1997
ALL BOOKS OF THE SAME CATEGORY
SameAuthorBooks
Session Order View Right Pane LeftCategory
BUSINESS
ACCOUNTING
. Accounting
ADVERTISING
. Advertising
AUDITING
. Auditing
BUSINESS STUDIES
. Business Studies
COMMERCE
. Commerce
COMMUNICATION
. Communication
ECONOMICS
. Economics
FINANCE & INVESTMENT
. Finance And Investment
GENERAL REFERENCE
. General Reference
LAW
. Law
MANAGEMENT
. Administration / Enterprinuers
. Financial Management
. Human Resource Management
. Leadership / Training
. Library Sciences
. Management
. Managers
. Mis
. Organizational / Business Administration
. Production / Operation Management
. Project Management
. Quality Control Management
. Strategic Management
MARKETING & SALES
. Marketing And Sales/ Customer Care
MATHEMATICS
. Mathematics
PSYCHOLOGY
. Psychology
STATISTICS
. Statistics
Untitled Document
PARAMOUNT'S MEDICAL
PARAMOUNT'S GENERAL
PARAMOUNT'S SOCIAL SCIENCE
PARAMOUNT'S CHILDREN
PARAMOUNT'S ENGINEERING
PARAMOUNT'S BUSINESS
Footer
Paramount Books (Pvt) Ltd.
Copyright © 2012-2019  
Facebook Paramount Books Twitter ParamountB
WhatsApp 0333-3821278
BRANCHES CUSTOMER SUPPORT QUICK LINKS
Abbotabad Road Map Quotation Request
Faisalabad FAQ / Help Refer to Friend
Hyderabad Contact Us How to Pay
Islamabad About Us Feedback
Karachi
Lahore
Peshawar    
  19242