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S.T.R.I.P.T.E.A.S.E: THE ART OF CORPORATE WARFARE (hb)2005
Author: MUKUL DEVA
ISBN: 0670058386
Year: 2005
Publisher: PENGUIN BOOKS INDIA
Category: LEADERSHIP / TRAINING
Edition: 1
Format: Hard Cover
Language: English
Pages: 200
 ABOUT THE TITLE
In war there is only one aim: to win In business the aim is to be the market leader. In the intense competition of today?s corporate world CEOs cannot merely apply the theories of management they learnt in classrooms-unless of course they are content with mediocre success. No corporation can hope to succeed without proper strategies discipline and determination-and there is no better place to learn those from than the battlefield. Why was Napoleon defeated at Waterloo? What kept Hernando Cortez and his men going in alien inhospitable conditions in Mexico? How did Belisarius hold off Rome from the Goths for over a year with only a handful of soldiers? S.T.R.I.P.T.E.A.S.E.- The Art of Corporate Warfare studies military strategies some brilliant others flawed taken from the times of Alexander right up to recent military campaigns and applies them to the dynamic cut-throat world of modern business where ignoring minor details can spell disaster. The book highlights the importance of: selecting and maintaining an aim concentrating force at the decisive point economic use of resources boosting the morale of your workforce surprising your competitor. Written by Mukul Deva a successful entrepreneur who learnt the lessons in this book while on operational duty in Sri Lanka and at the Siachen Glacier during his service in the Indian Army S.T.R.I.P.T.E.A.S.E. is the easiest way to learn from the great history of warfare and transform your business into an even more successful and profitable organization. Author: Mukul Deva Born in Lucknow in 1961 Mukul Deva studied at La Martiniere College Lucknow the National Defence Academy Pune and the Indian Military Academy Dehra Dun. He retired from the Indian Army as a Major after over fifteen years of service and is now an entrepreneur based in Delhi and Himachal Pradesh. He is Managing Director of MSD Security Pvt Ltd Chief Executive Officer of Delta Investigations and Founding Director of CANassist.
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