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  SPECIFICATION
CORPORATE STRATEGY 2e(pb)2009
Author: S. P. SINGH
ISBN: 9788174732500
Year: 2009
Publisher: A.I.T.B.S. PUBLISHERS & DISTRIBUTORS (INDIA)
Category: STRATEGIC MANAGEMENT
Edition: 2
Format: Paperback
Language: English
 ABOUT THE TITLE
This book contains latest information for the benefit of students teaching faculties working executives professionals directors officials in building companies and planning jobs. This is the book which is going to make dreams become true. The preface aims to provide an overview of the content of the second edition. A comprehensive model of strategic management process that assists to acquire a perspective on strategy formulation and implementation guides the structure of this book. Now the important of corporate strategy is vastly accepted. It is widely recognized that an understanding of principles and practice of strategic issues is a concern of managers at all levels.
AUTHOR:
S P Singh
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 TABLE OF CONTENTS
Preface
1. The Nature Of Strategic Management
2. Strategic Management Process
3. Developing Effective Vision And Mission Statements
4. External Analysis
5. Industry Analysis
6. Organizational Analysis
7. Corporate Strategies
8. Corporate Governance And Social Responsibility
9. Business Level Strategies
10. Functional Strategies
11. Strategy Analysis And Choice
12. Allocation Of Resources
13. Organizational Structure
14. Strategic Leadership
15. Strategy Evaluation And Control
16. Implementing Change
17. Technology Strategy
18. Global Strategic Management
19. Case Study Analysis
Index
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