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WHY MY HORSE DOES NOT DRINK WATER (pb)2006
Author: VIVEK MEHROTRA
ISBN: 8130900963
Year: 2006
Publisher: VIVA BOOKS PRIVATE LIMITED
Category: MARKETING & SALES/ CUSTOMER CARE
Edition: 1
Format: Paperback
Language: English
Pages: 163
 ABOUT THE TITLE
“You can take a horse to the pond but cannot make it drink” is an old proverb. A horse wins race for his master helps his master to charge at the opposing army. However the same horse sometimes kicks back goes into the wrong direction and of course drinks only when it pleases. The irony is that it is true of human beings as well.If your team member refuses to carry out your instructions willingly is it a problem or a symptom? After reading this book you can be sure that refusing to work is a symptom not the problem. The problem could be lack of interest in the job stubbornness excessive fear or refusing the way you are forcing him to work . No doubt a motivated team is the secret of all successful businesses. However motivating a team member is easier said than done. If you are faced with an unmanageable team or uncooperative colleagues and your productivity chart is threatening to take a downturn you must read this book! With this in hand YOU WILL NOT ONLY TAKE YOUR HORSE TO THE POND BUT MAKE IT DRINK TOO! Contents: • Introduction • Case studies • Some myths • An explanation • What is it? • Characteristics • Need satisfaction • Theories of motivation • Early theories of motivation • Motivation: Contemporary theories • Essence of motivational theories • How not to demotivate • Demotivators: Due to lack of proper supervision • Due to poor ‘On-the- job’ performance • Due to inappropriate leadership style • Criticism • Inappropriate communication • Signals of motivational problems • How to motivate: Different strokes for different folks (Part I) • Different strokes for different folks (Part II) • Behaviour modification • Behaviour shaping • Motivating a team • Synopsis • Postscript • Check for yourself: Is my team motivated • Reliability study of instrument: ‘Is my team motivated?’
author: Vivek Mehrotra
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